This is the place where you will find such things as best practices, networking & marketing tips, advice on which convention to attend or which forum to check out.

Create a Marketing Poster from Postcards

June 7th, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

Oh Happy Day is a DIY blog written by event planner and letterpress printer Jordan Ferney. Its posts are often meant to help the reader celebrate some happy occasion. That was the case in the recent post “Postcard Birthday Poster DIY.” The basic premis…

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Create a Marketing Poster from Postcards

June 7th, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

Oh Happy Day is a DIY blog written by event planner and letterpress printer Jordan Ferney. Its posts are often meant to help the reader celebrate some happy occasion. That was the case in the recent post “Postcard Birthday Poster DIY.” The basic premis…

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Best of the Blogs, June 6, 2011

June 6th, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

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True story: I was doing a final blog-check to see if anything new had come in since the morning, and I noticed a post that seemed to take issue with Paul Rand, revered designer and creator of logos for such companies as ABC, IBM, and Westinghouse. I th…

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Understand the Psychology of Design

June 1st, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

Excerpted from 100 Things Every Designer Should Know About People by Susan Weinschenk. Copyright © 2011. Used with permission of Pearson Education, Inc. and New Riders.

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A Marketing Brochure As Tasty as the Liqueur It’s Selling

May 27th, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

St-Germain is a high-end artisanal liqueur:

And the luxe look of the bottle is reflected in a marketing brochure that Trish Witkowski of FoldFactory.com explores in her latest “60-second super cool fold of the week” video feature:

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Help for Pricing Questions

May 23rd, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

The team at Marketing Mentor is always giving sound marketing and business-development advice to creatives in many forms. Now the company is bundling just the advice that applies to pricing your services into one bundle, and offering it at an affordabl…

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Marketing Help for Graphic Designers

May 9th, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

Design is about positioning companies and brands in the right place—the place where customers are. In an economic downturn such skills ought to be highly prized, so why are designers giving their expertise away for free on a bewildering scale?
Desig…

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Design Feedback Tool Now More Convenient

March 22nd, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

The Visual Attention Service (VAS), which uses research-based computer algorithms to tell you what areas of a print or web page are the most attention-grabbing, has updated to version 2.5.
Now when you test a page of a website, you don’t have to upload…

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Learn Logo & Identity Design from the Experts

March 21st, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

Press Release
What: Learn the Legendary Design Process of Chermayeff & Geismar
When: Thursday, March 24th, 4 PM EST
Where: Online
Price: $69
Creating a simple, potentially iconic trademark isn’t simple at all. Successfully extracting the essence of…

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How to Turn a Profit with Wedding Photography

March 16th, 2011

Posted In: Business, Grow, Jules Cafe Shared Feeds, Marketing.

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Press Release
Some wedding photography disasters are based on weather or equipment: there’s a downpour on the wedding day, or a flash mechanism goes on the fritz. Others have to do with that legendary figure in wedding lore: the bridezilla.
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