This is the place where you will find such things as best practices, networking & marketing tips, advice on which convention to attend or which forum to check out.

Free Photo Marketing Stuff

June 12th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

Free stuff is great. Here is a link to free stuff that is actually useful. 
Brand O’Graphy offers free branding downloads for professional photographers. Way better than free pens and key chains.
Sandy Schurz of Sandy Schurz Portrait Boutique …

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Email is special: It’s the only advertising that people ask for

June 12th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

Email newsletters are still my favorite single marketing tool. Why? Because email newsletters are about a simple bargain: Send me something interesting once a week and I’ll let you email me forever. If you break the deal by sending me a selfish, salesy promotion, then I’ll unsubscribe …

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Business Day Thursday: New Contest Announced – $50 Gift Card From B&H and 12 Ways To Keep Your Clients Coming Back For More

June 11th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

Good afternoon everybody,Hey gang, sorry for the late post yesterday – I was in “slow-motion” most of the day. It’s also kind of weird sitting here and NOT typing ….”We had a crowd…. and we are heading to….”. What’s happening …

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Facebook Vanity URLs Coming This Weekend

June 11th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

This content from: Duct Tape Marketing
Facebook Vanity URLs Coming This Weekend
In case you had not heard, starting at 12:01 a.m. EDT on Saturday, June 13, you’ll be able to choose a username on a first-come, first-serve basis for your profile and the Facebook Pages …

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7 Signs Your Marketing May Need to Evolve

June 9th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

This content from: Duct Tape Marketing
7 Signs Your Marketing May Need to Evolve
A lot of marketers get both confused and fed up with all the talk about things like new media, social media, inbound marketing, user generated content, and the age of …

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BtoB vs BtoC: Don’t gouge me at work and expect me to buy at home

May 30th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

I use Peapod for grocery delivery at home. It’s a great service, and the $5 charge is worth it for the time I save. So we started stocking the fridge at work. We’re spending $100/week. Then I found out that they charge $17 for a business delivery. Feels like …

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The best kind of word of mouth: Being nice

May 29th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

A great story from MarketingProfs: At Gina’s Pizza and Pastaria in Orange County, CA, the manager asked a customer, “Do you have a coupon? I see you’ve purchased three of these pizzas …

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Newsletter #733: The “Lessons From Harley-Davidson” Issue

May 28th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

{Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the left.}Harley-Davidson has one of the biggest and most enthusiastic fan bases …

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What you need before you worry about word of mouth

May 21st, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

[Here's a recent post I did for the SmartBlog on Social Media. You can follow the blog here or subscribe to the newsletter here.]You can be amazing at word of mouth. It’s not a difficult science, nor does it require a …

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Don’t silence negative word of mouth — Drown it out

May 18th, 2009

Posted In: Jules Cafe Shared Feeds, Marketing.

You can’t stop negative word of mouth. Every business has it. (You can’t make everyone happy.) So don’t freak out when you get a negative review or blog post online. Instead, reach out to your enthusiastic fans and …

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April: Olive’s Monthly Contest

Win something fantastic!! Choose your own prize. What will it be? We’ve got a BUNCH of fantastic stuff in our studio to give away— a Shootsac from Jessica Claire, A Kubota Pro-Pak and Dashboard of Actions from Kevin Kubota, a Lensbaby Composer from Craig Strong, …