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Today, pro photographer and fellow Photocrati contributor Steve Buchanan offers some advice on marketing plans for your photography business. Steve is a commercial photographer in Maryland. His work can be seen at www.buchanan-studios.com.
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When is the last time you updated your marketing plan?
This is of course assuming you …

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WPJumpStart is a collection of tools and instructions that will drastically speed up your WordPress theme development or blog design.
WPJumpStart is:

A system of tools that will improve theme …

This is a list of WordPress Plugins that I use and recommend for almost every WordPress site I work on. I will try to keep it up to date with the best that I can find in each category. There are plenty of great plugins out there, but I find …

WordPress has become one of the most powerful and most-used blogging and Content Management Systems in the world in part due to its incredible flexibility and ability to be customized. So it is surprising to learn that the default installation is lacking in a few ways. But because of the …

WARNING: If you’re not a CSS or WordPress geek, this post could be a little boring and tech-heavy to you. You can read the quick and easy version here. Or…
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This content from: Duct Tape Marketing
The Anatomy of Buzz Revisited
Buzz is all around us and as hot a marketing topic as there is going, but for a recent episode of the Duct Tape …

It’s easy to talk about blogs, Twitter, Facebook. and viral videos. We can see how they work, we can sign up and play with them. Word of mouth is much bigger. It is a wide-spread natural phenomenon that happens online, offline, and everywhere. Social media is one set …

If you want people to talk about your business, you’ll have more success of you give them a single thing to talk about. Many people are just crazy in love with their Flip video cameras. Flip has a following as passionate as TiVo or iPhone. It confuses me, because many …

Sales – you call them. Marketing – they call you. Marketing makes sales work better. Sales covers for weak marketing. Peter Drucker: “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” (Thanks to Olivier …