There’s a lot of buzz about the social networking site Pinterest, a virtual corkboard on which people post pictures of things they find interesting or inspirational, from pretty-as-a-picture wedding dresses to Yosemite-at-dusk photos. Come across an im…

Converse All Star Is Stuff That WorksThis content from: Duct Tape Marketing
This is a new Sunday series that I’m calling Stuff that Works. Each Sunday I’ll pick an item that is for me a foundation elements in my line up of stuff that matters or as …

Weekend Favs February Twenty FiveThis content from: Duct Tape Marketing
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.
I don’t go into depth about the finds, but encourage you …

How Much Should You Spend on MarketingThis content from: Duct Tape Marketing
The question in the title of this post is one that I get quite often. It elicits the ultimate consultant answer of course because, well, it depends.
In a perfect world I would…

Marketing Is the New SellingThis content from: Duct Tape Marketing
In order to thrive in today’s digitally driven business environment, sales folks need to think and act more like marketers. I suppose to some degree this has always been true, but it …

7 Stages of the Content HourglassThis content from: Duct Tape Marketing
The need to produce content in marketing has grown so foundational that you can’t really get through a day without hearing about it, reading about it and perhaps stressing out ab…

7 Stages of the Content HourglassThis content from: Duct Tape Marketing
The need to produce content in marketing has grown so foundational that you can’t really get through a day without hearing about it, reading about it and perhaps stressing out ab…

The Single Most Important Word In Any BusinessThis content from: Duct Tape Marketing
I want to ask you to take a little test.
Go out and grab five or six of your best customers and pose this question to them: What’s one word you would use to describe…

Last week Quark introduced a new enterprise solution that at first may not appear to have any relevance to many creative pros. But behind the announcement of Quark Brand Manager are some interesting ideas that may one day affect how you work.
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Foursquare Turns Into Powerful Local Search EngineThis content from: Duct Tape Marketing
Between you and me I had become a little bored with Foursquare. I think it has application for many small businesses and certainly know some businesses that use it…